Online presence is particularly important for companies. Most often it is marked by the creation of a company website. The presence, however, is not enough. It is most important that potential and existing customers and partners find a website online – and usually search through a search engine or entering specific phrases. The positioning of pages is what this is. This is a service whose aim is to increase the ranking of a website in search engines (e.g. Google), under specific phrases. This is one of the most effective methods to ensure a high position, and thus increase the number of visits to the company’s website.