Vessto Group / Case Study

Fresh Catch Fish Co.

Creative Strategy Marketing Design & Production
Fresh Catch Fish Co. / 2026
About the Collaboration

One brand. A connected creative experience.

Our work with Fresh Catch Fish Co. extends beyond individual projects. From designing their digital presence and developing custom email experiences to creating marketing materials and managing social media, our focus is on building a consistent, recognizable brand across every customer touchpoint.

Client
Fresh Catch Fish Co.
Industry
Seafood & Hospitality
Services
Web Design Custom Emails Graphic Design Social Media Management
Partnership
Creative & Digital Marketing
Creative Partner
Vessto Group
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Fresh Catch Fish Co

Community Booklet Design

Designed as a first-touch sales piece, this booklet helps Fresh Catch Fish Co. present their services to residential communities in a clear and compelling way. The focus was on driving one outcome: getting more communities to schedule on-site visits.

We approached the booklet as a guided introduction designed to convert interest into scheduling.

LIMITED-TIME HOLIDAY CAMPAIGN

HOLIDAY SPECIAL PROMOTIONAL GRAPHICS

To help Fresh Catch Fish Co. drive seasonal engagement and increase promotional visibility during the holiday season, we designed a series of high-impact custom marketing graphics tailored for limited-time offers. This campaign combined festive branding, product-focused visuals, and strategic call-to-actions to promote featured specials such as Prime Rib and Shrimp promotions across digital and social media platforms. The creative direction was built to capture attention quickly, reinforce brand identity, and encourage immediate customer response during a high-traffic seasonal sales period.
Fresh Catch Fish Holiday Promo 1
Fresh Catch Fish Holiday Promo 2
Fresh Catch Fish Holiday Promo 3
    Customer Engagement

    Loyalty Program

    To encourage our regular customers to shop with Fresh Catch more frequently, we developed a targeted marketing strategy centered around a new Loyalty Program. This program is designed to reward repeat purchases, strengthen customer relationships, and increase overall customer retention. 

    • Increased Customer Spend: Encourages customers to shop more frequently, potentially increasing their average spend by up to 40%.
    • Higher Customer Retention: Strengthens customer relationships, leading to a higher retention rate and long-term brand loyalty.
    • Boosted Brand Advocacy: Satisfied and rewarded customers are more likely to become brand advocates, spreading positive word-of-mouth and attracting new customers.
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    Community Booklet Design
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